14 November Is World Diabetes Day

Worldwide, more than 371 million people have Diabetes. Whilst many researchers, health care professionals, patients and indeed colleagues here at Lilly focus on Diabetes every day, this Thursday 14 November marks a special day for the disease.

Word Diabetes Day focuses on Diabetes Education and Prevention. Numerous campaigns across the globe are taking place this week to call for empowerment through education for people living with Diabetes, and for creating a greater understanding and awareness of the disease for the general public, governments, and health care professionals.

Events in Brussels this week bring together different European actors in the field of Diabetes. There will be a hive of activities in the European Parliament; you can stop by for a blood glucose test all day long, and politicians and stakeholders will debate Ingredients for a Healthy Lifestyle during a breakfast meeting. Lilly is present too today. We will join IDF Europe for breakfast, and in presenting an award during the IDF Europe Prize in Diabetes ceremony. More on this to follow later! We also look forward to hearing the results of the IDF Europe study on Access to medicines and medical devices for diabetes care in Europe. This is a nine month study assessing whether people with Diabetes have equal access to innovative Diabetes medicines and devices.

Here at Lilly, we have been committed to diabetes for over 90 years, this year we celebrate the anniversary of insulin availability. Continuous innovation in medication has allowed, and will allow for a more personal treatment for people with diabetes. We do not work on this in isolation; the scope of the disease is too big for a single organisation to tackle. Partnership is key. Lilly's continuous partnership with IDF Europe is an example of cooperation in this field.

Sidenote, you may have noticed people around you wearing a blue circle. This is the symbol of World Diabetes Day. It was developed for a campaign that resulted in a United Nations resolution on 20 December 2006. The shape of the circle symbolises unity, and the blue colour represents the sky, and the flag of the United Nations.

We'll be reporting back from the WDD13 activities in Brussels, so watch this space. In the meantime, for more background on Diabetes, do consult this excellent infographic on Diabetes developed by the International Diabetes Federation

Follow the debate online via #WDD13